By Mary Walker, Petrus Blog Contributor
When we think of fundraising events, we may picture galas with sponsorships, lots of guests, food, drink, auctions, and entertainment.
Smaller events are a way to raise funds that let you connect with benefactors at a personal level. These events ar...
By Rhen Hoehn, Director of Marketing
Catholic nonprofits are quickly realizing that the future of their ministry relies on building a self-sustaining fundraising program.
In a time of shrinking Catholic demographics, relying on your budget to come from an organization like your diocese does n...
By Rhen Hoehn, Director of Marketing
Have you ever had a donor call and thank you for thanking them so well?
Believe it or not, it does happen. It should be your goal to earn one of those calls this year.
Here is one simple, often-overlooked way to make it happen.
Just One Per Day
Th...
By Rhen Hoehn, Director of Marketing
Setting appropriate goals for a fundraiser can be overwhelming. Fundraisers have many different responsibilities, but they all lead to the same end goal - dollars raised.
Should we boil a fundraiser’s goals down to just the dollars raised for the year?
...
By Rhen Hoehn, Director of Marketing
As the holidays approach, we often spend time thinking about our resolutions for the coming new year. We use new year's resolutions to highlight our personal goals and our vision for our individual future. That said, organizations can also use the start of t...
By Mary Walker, Petrus Blog Contributor
December is the time for the FUN part of FUNdraising! After getting the Christmas/Year-end appeal out, grab a cup of hot chocolate, sit back, open the mail, and count up the donations!
I hope you get to do lots of that, BUT there is still work to b...
By Rhen Hoehn, Director of Marketing
Days of giving can be a boon for your fundraising efforts, but they can also be a big waste of time without the correct approach.
A well-executed giving day begins long before the day itself. It actually culminates with that day of giving.
Here are fou...
By Chris Scroggin, Petrus Consultant
Have you ever wondered what art and science have in common?
Art draws on emotions.
Science uses rational thought.
But, science and art both demand creativity and excellent observational skills.
Most techniques used by artists even have interesting scient...
By Mary Walker, Petrus Blog Contributor
When a ministry starts to look at fundraising in a systematic, and dare I say disciplined way, one of the first steps is to develop a Case for Support, also known as a Case Statement.
If you are embarking on a capital campaign or want to increase a...
By Chris Scroggin, Petrus Consultant
Herb Brooks was the 1980 Olympic Ice Hockey coach that, against all odds, beat the Russian National team and then went on to win the gold medal.
It really was a “David vs. Goliath” tale that no one expected.
Herb had taken a bunch of college amateurs...
By Mary Walker, Petrus Blog Contributor
A group of people are sitting around a table. There are probably some snacks. A leader speaks with passion about some great need in the parish, Church, or community. The leader shares her vision of how major change can come about. She invites those arou...
By Mary Walker, Petrus Blog Contributor
Cecilia (not her real name, but everything else is true) is an energized Catholic. She aims to
attend daily Mass and give her time, talent, and treasure to help others. She owns and maintains
her own home, and her son is “launched,” earning his own way in t...
