When your organization or ministry is in need of a major expansion or overhaul, where will you turn for leadership and direction to fundraise? Petrus Development has experience planning and executing capital campaigns of all sizes and purpose. We would love to help your organization take the step toward a successful campaign.
The first element of a successful Capital Campaign is the Feasibility Study. This is an organized effort to interview donors and prospects to determine their current level of engagement and willingness to support a campaign. Results will help the nonprofit determine whether to proceed with a campaign, how much can be raised and how long the campaign will take. The Feasibility Study is also an excellent early form of cultivation for campaign prospects.
What is included when Petrus manages your campaign?
Petrus works with leaders in the field to bring together a team of professionals to make your campaign successful.
"We move brands forward by first building strong messaging, then a clear brand identity, and finally a cohesive family of effective marketing materials."
"Everyone has a story. How will yours be told?"
"Ravela exists to empower nonprofits to understand and make strategic fundraising decisions based on their donor data."
"Mary approaches grant writing with a strong spirit of collaboration and education. She really takes the time to learn about her clients and understand their needs and opportunities."
Building Saints for the Kingdom Capital Campaign (video produced by Lampstand Story Co.)
Gift Range | # of Gifts | # of Prospects | Subtotal | Cumulative Total |
$2,000,000 | 1 | 4 | $2,000,000 | $2,000,000 |
$1,000,000 | 1 | 4 | $1,000,000 | $3,000,000 |
$500,000 | 3 | 12 | $1,500,000 | $4,500,000 |
$250,000 | 6 | 24 | $1,500,000 | $6,000,000 |
$100,000 | 16 | 64 | $1,600,000 | $7,600,000 |
$50,000 | 25 | 100 | $1,250,000 | $8,850,000 |
$25,000 | 60 | 240 | $1,500,000 | $10,350,000 |
$10,000 | 80 | 320 | $800,000 | $11,150,000 |
$5,000 | 100 | 400 | $500,000 | $11,650,000 |
$2,500 | 100 | 400 | $250,000 | $11,900,000 |
$500 | 200 | 800 | $100,000 | $12,000,000 |
TOTAL | 592 | 2368 |
"The only group that factored in a "transition period" to help us go from Capital Campaign fundraising to Annual Fund is Petrus Development. It doesn't help you to build an unbelievably beautiful building if you cannot afford to run it well."
Originally presented on June 10, 2020 during the Petrus Virtual Conference
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