While we start this episode with a joke, donor databases are a very serious matter. As you'll learn in this Q+A with Petrus president, Andrew Robison, choosing the right donor database can make a world of difference in your fundraising capabilities.
(A laugh for your day: Q: Where do dads stor...
By Rhen Hoehn, Director of Marketing
Every so often, it becomes necessary for a nonprofit to abandon their existing donor database system and move to a new one.
The existing system may be too complicated for staff to use, or perhaps it's not sophisticated enough to keep up with the growing o...
We're continuing our Q+A podcast series with Petrus president, Andrew Robison. In this episode, Andrew and Rhen discuss gift acknowledgment and donor stewardship. While this may not be the most exciting part of a fundraiser's job, it's essential. And, you might be surprised. The act of thanking ...
And, we're back! After a Petrus Development Show hiatus, we return with an interview with Petrus president, Andrew Robison. Andrew and Rhen, Petrus's marketing director, are back with a new episode about goal setting, and it's a good one!
By Rhen Hoehn, Director of Marketing
Setting appropriate goals for a fundraiser can be overwhelming. Fundraisers have many different responsibilities, but they all lead to the same end goal - dollars raised.
Should we boil a fundraiser’s goals down to just the dollars raised for the year?
...
By Rhen Hoehn, Director of Marketing
As the holidays approach, we often spend time thinking about our resolutions for the coming new year. We use new year's resolutions to highlight our personal goals and our vision for our individual future. That said, organizations can also use the start of t...
Nobody goes to college to learn how to be a fundraiser. So many times, development professionals tend to end up in the field almost by accident.
Without that educational background, the best practices for raising substantial money for a nonprofit are not always obvious or intuitive.
Many ...
That’s a great question! What do fundraisers do anyway? Meet for coffees at high-end coffee shops, wine and dine prospective donors, rounds of golf on the best golf courses around the world, etc. You name it, I’ve heard it!
I think a lot of folks think fundraisers are the non-profit’s sleazy us...
In this episode, Andrew takes a break from his regular interview series to share episode 4 of Petrus’s new podcast, Reflections on Nouwen’s “A Spirituality of Fundraising”. The show’s host, Justin DeMoss of Your Philanthropic Advisor, interviews Fr. Matt Lowry from Holy Trinity Catholic Newman Cent...
By Chris Scroggin, Petrus Consultant
Have you ever wondered what art and science have in common?
Art draws on emotions.
Science uses rational thought.
But, science and art both demand creativity and excellent observational skills.
Most techniques used by artists even have interesting scient...
By Mary Walker, Petrus Blog Contributor
When a ministry starts to look at fundraising in a systematic, and dare I say disciplined way, one of the first steps is to develop a Case for Support, also known as a Case Statement.
If you are embarking on a capital campaign or want to increase a...
In this episode, Andrew interviews Abram Muenzberg, digital strategist for On Fire Media. Andrew invites Abram to share about On Fire Media’s mission and the work he does for his clients. The two also discuss digital media, messaging, and how fundraisers can improve their digital media strategy, m...
