By Mary Walker, Petrus Blog Contributor

The end of the year, that is. 

Did you know that about 1/3 of annual giving happens in December? The time between Thanksgiving and Christmas is a season that encourages generosity. As a result, nonprofits ramp up their “asks.”...

Is your ministry wondering how to reach and motivate benefactors in the midst of the shutdowns?

We have been watching the landscape of fundraising at all sorts of Catholic organizations this year to see what is working.

And we have found one strategy that is standing out above the rest.

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