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Digital Gatherings: Reinventing Fundraising in 2021

Is your ministry wondering how to reach and motivate benefactors in the midst of the shutdowns?

We have been watching the landscape of fundraising at all sorts of Catholic organizations this year to see what is working.

And we have found one strategy that is standing out above the rest.

 


 

Reinventing Fundraising in 2021

Without a doubt, one of the most effective ways to engage supporters and generate funds in the midst of Covid is with a digital event, such as a “virtual gala.”

A year ago the typical donor would not have considered engaging with an organization through virtual events, but now they are EXPECTING to do so.

That's why 2021 is the year to rally your supporters with a virtual event, though it isn't as simple as just turning on a camera phone and recording.

 


 

Bringing in the Experts

Our mission at Petrus is to help as many Catholic organizations as possible to succeed with fundraising.

With that in mind, we are bringing together...

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Virtual Summit Week 3 Recap


by Andrew N. Robison, President of Petrus Development


What an amazing three weeks!

On April 3, we wrapped up the COVID-19 Fundraising Virtual Summit by Petrus. Over the course of the Summit, we held 14 days of discussions, shared countless stories, hosted industry leading experts and received serious doses of spiritual nourishment. I was fortunate to serve as the host for all 14 sessions and despite a changing environment (figuratively and literally), countless distractions (new announcements and demanding children) and technical challenges (did anyone else receive a text message reminder about 12 hours too late…), the Summit brought incredible hope for everyone involved (especially me).

Last week I shared Five Takeaways from Week 2. In today's post, I will share takeaways from Week 3.

  1. This is a tremendous opportunity to transition your donors to online giving and especially recurring giving. What are some of the ways to help your donors? Debra Richmond gave us three...
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