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A Campaign Story, Part 1 - An Interview with Sarah Du Preez on the Petrus Development Show

In this episode, Andrew visits with Sarah Du Preez, Director of Development for the St. Thomas Aquinas University Parish at University of Arkansas. Sarah started in her role last summer, which happened to be the same week that the ministry kicked off a feasibility study for a $12.5 million dollar capital campaign. They discuss Sarah's experience in development and her track record of success working on big projects, as well as being nervous and a bit apprehensive about her new role because of the enormity of the project they are in the midst of.

Today, they are sitting down together at the official launch of the campaign and next year, they will sit down again for a part 2 conversation about what she has learned through the process. And we are pleased to be here for the journey!


Show Notes:

Sarah Du Preez, Director of Development for the St. Thomas Aquinas University Parish at University of Arkansas. 

This is part 1 of A Campaign Story

 

Background

Grew up in...

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Rule of Thirds can Help us Visualize our Benefactors


By Mary Hernandez, Petrus Blog Contributor


What is it about a photograph that draws a person in and compels one to fixate on the point of interest long enough to find himself somewhere in that captured landscape?

 

My photographer friend Amy explained the Rule of Thirds in photography - which is not so much a rule as it is a principle – that tells us "how the human eye perceives beauty." 

 

"Our eyes are drawn to the brightest, most compelling parts of an image.  That point is made compelling because of how it is framed, what surrounds it, and what relation it has to the picture as a whole.”  Practically speaking, "the composition of a photo places the subject at the intersection that is divided into thirds, both horizontally and vertically. " This is known in the photography world as the crash point. Amy goes on to explain, "As a whole, it tells a story, and we are drawn to the whole story, not just the singular collection of pixels that makes...

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Blueprint for Development: Infrastructure on the Petrus Development Show

In this episode we are introduced to the first of a four-part series "Blueprint for Development." This series will take you in-depth on how to create a successful development program and putting in place the building blocks you'll need to insure it's sustainability. Join Andrew and Petrus Consultant, Sarah Rose, as they dive into how to set up and create an infrastructure for your organization and your development goals. This "set up" is crucial to insuring that your foundation will remain strong over time.


Show Notes:

The interviews on this show are about identifying people who are leaders in development and how they've created programs that work. But we want to know what the building blocks are and how we get there. 

These episodes will be covering topics on Infrastructure, Communications, Annual Fund and Major Gifts.

There's so much focus on the here and now that it's hard to take the time to look into the future of what it could look...

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March Madness and Fundraising


By Mary P. Walker, Petrus Blog Contributor & Local Charity Board Member


March Madness and Fundraising

March Madness is upon us! I love basketball and I love this time of year. Winning teams have different strategies, and I can’t help comparing them to fundraising practices.

 

Big Star Strategy in Basketball

Over the past two years, a team I followed recruited a REALLY GREAT player. The coaches designed their game strategy around this player. Other players tried to get him the ball and let him score. The team enjoyed a level of success for a while. Then the players who wanted a more active role transferred to other teams. Also, at times, the star player had an off game, or got injured. The rest of the team had trouble stepping up to win.

 

Big Star Strategy in Fundraising

What can this teach us about fundraising? Big Stars in fundraising have the means and interest in making gifts that can jumpstart or transform your ministry. Focusing on them is a great...

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Making Real Money through Virtual Events


 By Mary P. Walker, Petrus Blog Contributor & Local Charity Board Member


Over the last eight months, special event fundraising has morphed from live gatherings to cyberspace experiences. During this time, I have “attended” a number of virtual events, watched others on YouTube to learn, and was on the committee to plan a “virtual” fundraising walk.

 

I’ve also had conversations with Msgr. Scott Friend, vocations director for the Diocese of Little Rock, and Brian Russell of the University of Southern California Caruso Catholic Center. In the past, the diocese hosted a series of dinners to raise funds for the support of seminarians. The Catholic Center raised funds through honoring a USC Catholic alum with an upscale gala dinner. Last year, my local affiliate of the National Alliance on Mental Illness (NAMI) hosted a walk to raise funds.

                 

...

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Effective Use of Your Day


 By Rhen Hoehn, Development Director, St. Albert the Great University Parish


The following post is an example of messaging included weekly to our Annual Manual Program clients. For more information, visit https://www.petrusdevelopment.com/annualmanual

 

Fundraising for a ministry or nonprofit organization can be a daunting task. There are many moving pieces that all need to fit together.
 
There are tasks which need to be done constantly, week after week. There are big projects that pop up at regular intervals throughout the year. There are fires that ignite by surprise and need to be put out.
 
There is writing to do. There are mailings to stuff, calls to make, and tedious database entries to work on.
 
Staying on top of all of these things is tough in a small development shop. You might be a team of one, or less than one - development might just be one of many things that you do for the ministry.
 
It is easy to come to the end of your work day...

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Covid Solutions: Monthly Giving - Interview with Megan O'Brien Crayne on the Petrus Development Show

In this episode, Andrew visits with Megan O'Brien Crayne, Campus Minister at Brown-RISD Catholic Community. In this episode of the "COVID Solutions" series, Andrew and Megan talk about monthly giving and how Megan was able to launch a new donor-matched program for young alumni. They discuss Megan's three-part plan, the hurdles she came up against and how she dealt with them. Through these efforts, they were able to see a large percentage jump in their annual giving.


Show Notes:

Megan O’Brien Crayne is the campus minister at Brown-RISD Catholic Community which serves the students at Brown University and the Rhode Island School of Design. Andrew and Megan met at the Oklahoma Petrus Conference, where Megan learned a ton.

They have started a brand-new monthly giving program during quarantine.

Before this summer they had maybe 15 monthly givers. It began with reaching out to the class of 2019 graduating seniors and they got 11 to sign up.

In June of 2020, Megan decided to revamp...

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Game Plan to Success in Fundraising


 By Mary P. Walker, Petrus Blog Contributor & Local Charity Board Member


There is no guarantee that a particular football team will win a particular game. Also, there is no guarantee that a fundraising team will reach its goal. However both are more likely if they study, train, and have a plan. In both football and fundraising, luck/grace can move things along, but luck/grace tends to gravitate toward teams that are open, “in shape,” practiced, and ready.

 

The success experienced by St. John Catholic Student Center at Oklahoma State University in Stillwater proves this point. The community at St. John’s has a compelling vision for a church that will serve OSU for the next 100 years. They are executing a $25 million campaign, called Building Saints for the Kingdom. They are raising funds for a new church, expansion of ministry, and an endowment.

 

With $16.3 million in hand or pledged, they are looking forward to “making a...

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To the Next Level - Interview with Josh Whelan on the Petrus Development Show

In this episode, Andrew visits with Josh Whelan, Vice President and Senior Consultant of Petrus Development. This is the first episode of Season 3 for the Petrus Development Show. In this episode, we get to know Josh and hear some of his history which has led him to his work today. Andrew and Josh talk about Josh's experience in development and philanthropy. As well as Josh's faith and how to find the best practices for your organization and, ultimately, your personal journey. 


Show Notes:

At the time of this interview, Josh is celebrating his one year anniversary as VP of Petrus Development.

Josh attended the University of Mississippi and graduated in 2004. He worked for 1 year in psychology clinic and realized that while he wanted to help people, he did not what to help as a psychologist. He went back to school and earned his masters degree.

After his Master's Program he worked for the University of Mississippi Foundation. Then as the VP of sales for small company...

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The Infinite Game of Fundraising


By Andrew N. Robison, President of Petrus Development and Jason Shanks, President of OSV Institute


“A business that makes nothing but money is a poor business.” - Henry Ford 

Toss the ball. Grab some jacks. Move your piece here and chute down the ladder. Have you ever considered the fact that life is a game? Do you ever feel like you are in a big game of checkers? Or Don’t Break the Ice? 

And what about other aspects of life? Is the world of business a game--with winners and losers? Is ministry a game? Were Saints Benedict and Dominic playing a game? Or Mary and Martha? 

In his book, The Infinite Game, Simon Sinek explains that we are all playing a game...in ministry, in business and in life. But what type of game are we playing? According to Sinek, there are two types of games: finite and infinite games. So what is the difference?


THE FINITE AND THE INFINITE GAME

Finite games, like football and chess, have winners and losers. The rules of the...

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